The new design studio, Red Nails, is a new start-up in London.
The studio is set to open in the spring.
Its first employee is a 19-year-old female student, but the studio is working on a second female employee who will work alongside them.
The new designer is a designer based in Singapore who is part of a team of five young women designers who have come together to create a new aesthetic for nail art.
“I’m inspired by the fact that all the nail artists are so passionate about nail art,” says Red Nail founder and CEO Anjali Mehta.
“They’re all passionate about nails.”
The studio’s first client was a nail salon in Singapore, but it quickly became a regular for students in the UK, including some who had worked for nail salons before.
“A lot of them are students who are looking for an opportunity to create their own nail art on their own time,” says Mehtas mother.
“If they want to work with us they’re all free and can do it at home, and we don’t charge anything for their services.”
Red Nils first client is a nail saloon in Singapore.
The salon is now a regular client, and the studio now offers nail design services to students.
(Ajay Gupta/CBC News) Mehtase believes that nail art is a form of artistic expression, and that the nail art has been a popular form of art for centuries.
“Nails have been used for art since ancient times,” she says.
“There are all these cultures around that use nails as a medium of expression and as a form for expression.”
Designing nails from scratch takes an incredibly long time, and some nail artists who work with students often have to start out as professionals before they can move onto more formal design work.
Mehtases mother says the nail salon experience is different to working with other artists in the art world.
“When you’re a student you’re always in a class where there are lots of other students who can help you, but when you work with a professional artist you have a chance to actually get to know them,” she said.
Mehase says the studio has already received interest from a range of clients, from universities to private clients.
“We’re not in a studio environment, we’re in an open-plan environment,” she explains.
“It’s a creative studio.
It’s really cool.”